About Active Dads Rule

We are a community of fathers who prioritize being present, intentional, and actively involved in the lives of our children. Your entire family will appreciate the fit and feel of our clothing as well as the meaningful message of intentional fatherhood that it conveys. This is a clothing brand with purpose.

Founded by Derrick Culpepper, a six-time viral video dad, who has inspired millions with his heartwarming videos of grooming his daughter's hair, our brand has gained recognition through appearances on The Kelly Clarkson Show, The Bishop TD Jakes Show, and in Cosmopolitan Magazine. Derrick and his youngest daughter also played a pivotal role in inspiring the Oscar-winning short film and book "Hair Love." Our mission is to counter the negative impact of absentee fathers and to promote active and engaged fatherhood. We firmly believe that active fathers make a significant difference.

We invite you to join our global mission to celebrate and encourage fathers by purchasing our gear today. Should you have any inquiries, please feel free to reach out to us.